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Strategic planning is a formalized, documented organizational management process used to analyze its current situation, set priorities, and to focus resources and energy to achieve and maintain an organization’s competitive advantage. While many organizations understand the importance of strategic planning and spend a great deal of time and money coming up with the strategic plan, it still remains something that is reviewed just once a year or worse - a glossy document that sits on the shelf!

"If you don't know where you are going, you are certain to end up somewhere else." - Yogi Berra

You might be thinking: Is it worth embarking on a strategic planning process? The key to successful strategic planning is to build in measures and implementation steps that allow you to engage your staff and monitor the results at regular intervals. There are many benefits that go along with strategic planning including:

  • Establishes a proactive rather than reactive posture

  • Sets up a sense of direction

  • Increases operational efficiency

  • Helps to increase market share and profitability

  • Makes a business more durable


On completion of this workshop, attendees will be able to:

  • Develop a clearer understanding of the market in which we operate

  • Identify and prioritize business opportunities

  •  Identify and prioritize key stakeholders

  •  Map out a strategic vision and its pillars





Contact us today to find out how you can bring the Strategic Business Planning Workshop to your community, or organization. We have included the standard workshop outline below. All training can be tailored to meet your specific needs. 



Senior managers responsible for defining and shaping the direction for their departments or organization. The workshop will provide a process for writing strategic business plans based on existing and emerging market factors and will provide the tool kit to gain support and momentum within your organization.


Bring along reports about your organizations industry, market place, and business. Be prepared to share your key insights from these with the group.



Day 1: Eight Hours


  • What comes first in strategic planning?

  • Introduction to Kotter’s 8 Step change model as process for the two days


Establishing a Sense of Urgency

  • Pestle

  • Porters Five Forces

  • SWOT

  • Decision making tools


Stakeholder Management – Building a guiding coalition

  • Identifying and prioritising stakeholders

  • Stakeholder hotspots – how to influence each stakeholder


Day 2: Eight Hours

Developing Vision and Strategy

  • The ‘Where’ and the ‘How’ – The vision and the strategic pillars

  • Golden Thread – The importance of goals and setting aligned SMART objectives

  • Risk Management. Identifying, prioritizing types of risk and the action options.


Communication – gaining commitment

  • Influencing upwards

  • Pre-empting and handling objections


Managing Change

The ability to design opportunities for themselves and others

  • Gleicher’s change equation

  • The change curve and managing through it

  • The levers for change – COMBI model  |  Tel: 202-480-0715

Thank you for visiting!


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