WHY YOU NEED A MARKETING PLAN
We have met so many business owners who tell us they don't have a a marketing plan in place. They know how valuable marketing is in general, and they put some effort into marketing, but they feel like they need to spend their limited time on operations and sales.
They aren't sure they have time to develop an effective marketing plan when they can barely find the time to put together a quick flyer when they need one.
We understand how the day-to-day actvities involved in running a business make you wish there were more hours in a day. But what if we told you that having a marketing plan in place can actually save you time...and money?
More than ever, if you are going to achieve success, your marketing initiatives require a strategic process with intelligent, data-driving planning.
Regardless of the scope of your marketing plan, you must keep in mind that it is a fluid document. Every business needs to begin with a well structured plan that is based in thorough research, competitive positioning, and attainable outcomes. Your plan should be the basis for your activities over the coming months. However, you should always be willing to enhance or redirect your plan based on what proves successful.
Crafting a strategic marketing plan for your company will help you and your team:
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Follow your "North Star"
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Set and achieve realistic business goals and expecations
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Position you in your marketplace
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Nurture current customers and attract new prospects
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Adapt to changes in the market
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Help you focus on the big picture and stay out of the weeds
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Prepare you for potential growth
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Analyze what works and what doesn't
We will work with your team to co-create a company marketing plan that aligns with your business priorities and objectives and ensures you are in the best position for success.
Co-Creative Consulting can help your team create your marketing plan. For more information on the marketing plan development process or our marketing plan services contact us for a consultation.
Co-Creative Consulting can help your team create your marketing plan, as well as help you implement it. For more information on the marketing planning process or our marketing planning services contact us for a consultation.
WRITING A MARKETING PLAN
The Process.
Kathy@Co-CreativeConsulting.com | Tel: 202-480-0715
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